J.K. Rowling’s multiplier

“…imagination is not only to envision that which is not,…its the power to empathize with (others) whose experiences we have never shared.” JK Rowling

Worldwide books sales: 400+ Million @ £8.99 each = £3,560M

Worldwide box office of films: $5,385M

Total of more than 10 Billion dollars! Add another billion for TV rights, plus revenue from video games, theme parks and merchandising…

One person generated an economy the size of a small country!

To see her speaking about how failure helped her click here.

At Apropos we believe in the power of a good story. We spend lots of time finding them. Imagining them. Creating them.